The continued adoption of the Consumer Data Right (CDR) in Australia empowers consumers and businesses by giving greater control over personal data sharing. However, it heightens organisations’ responsibility to ensure data is handled with transparency and care. Prioritising data privacy within businesses fosters greater customer relationships and trust, further providing a competitive edge. With the constant evolution of artificial intelligence and cyber-security threats, it remains crucial for businesses to continuously update and innovate their data privacy strategies.
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68% of people are worried about misinformation due to deepfakes
A recent study revealed that only a small percentage of consumers in the U.S. and U.K., approximately .1%, are able to accurately differentiate between real