The number of Americans aged 65 and older is estimated to reach 73 million by 2030, accounting for 21% of the population. The annual Senior Planning Guide, presented by BusinessWest and the Healthcare News, provides local and national perspectives on senior-related topics such as healthcare proxies, end-of-life discussions, elder abuse signs, and senior living industry evolution. The aim is to assist seniors and their families in effectively planning their post-retirement lives.

The True Cost of Focusing on Cost Instead of Cost-Effectiveness
When payors consider only the cost of the medication and not the cost and risk to the patient, doctor, and healthcare system, the irony is


