Royal Philips has partnered with Ingeborg Initiatives to offer Arkansas expectant parents access to the Philips Avent Pregnancy+ app, providing personalized information and resources for better maternal health. The collaboration aims to improve health literacy and prenatal care engagement. Both organizations stress the need for collective efforts in addressing the maternal health crisis in the state.

The True Cost of Focusing on Cost Instead of Cost-Effectiveness
When payors consider only the cost of the medication and not the cost and risk to the patient, doctor, and healthcare system, the irony is


