The healthcare industry is moving beyond outdated “patient engagement” strategies into a new era of “patient-centered communications”, focusing on personalization, human-centric interactions, and empowering patients through self-service channels. Leveraging AI, automation, and data analytics, this approach aims to improve the entire patient experience, driving efficiencies and improving health outcomes while maintaining personal connections. Such an evolution requires industry-wide adoption, placing patients at the center of design, strategy, and operations to fully harness the potential of this novel approach.

YouTubers targeted by blackmail campaign to promote malware on their channels
Cybercriminals are targeting YouTubers with fake copyright claims and scaring them into distributing malware on their channels. The fraudsters are trying to get the creators