Understanding both healthcare technology buyers and vendors enhances vendor-customer dynamics, facilitating successful partnerships. Essential practices include prioritizing trust, aligning values, understanding pricing models, and ensuring workflow integration. Long-term vision and shared goals are vital. Healthcare executives should focus on mutual understanding and technological sustainability to foster collaboration, ultimately improving innovation and patient outcomes in the evolving healthcare landscape.
UnitedHealth cyber attack exposes 190 million in largest US healthcare data breach
UnitedHealth’s Change Healthcare unit suffered a major data breach in February 2024, initially reported to have affected around 100 million individuals but later revised to
