Healthcare marketing is one way health providers engage with patients, raise awareness of health issues, treatments, and services, and help to build trust and loyalty with new and existing patients. Collecting digital visitor data is a key piece of any successful marketing strategy and…
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Why Hackers May Already Have Your Private Health Care Information
UnitedHealth’s health-tech subsidiary, Change Healthcare, was hit by a ransomware attack, affecting potentially almost half of Americans. The breach saw significant theft of private healthcare